PROOF

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Eva Kenneally, Vertex
I think of Healogix when I have big, strategic, or important decisions that need to be made.Read More
Senior J&J Researcher
The Healogix team has worked with us to leverage the best analytics available.Read More
Michael Kline, President & CEO of Biosensors International
The customer insight that Harris performed on behalf of MicroVention played a critical role, if not the critical role.Read More
Fred Dotzler, Managing Partner, DeNovo Ventures
Harris Kaplan is one of my secret weapons. He is the marketing research professional whom I've worked with many times.Read More
Manager of Marketing Research, TEVA
We value your knowledge and expertise, and I am confident that we will end up with very actionable results from this important project.Read More
Linda Deal, Senior Director, Wyeth
Healogix is the first consultant group to demonstrate a capacity to identify Pharma products.Read More
Director of Strategic Marketing, Vertex
Thank you very much for the wonderful and comprehensive presentation today.Read More
Chris Garabedian, VP Corporate Strategy, Celgene
The Healogix team delivers projects with better insights and actionable results than the larger, pricier projects.Read More

Introducing

Introducing

This latest offering from Healogix provides a new and unique perspective on how treatment decisions are made, informing strategies and tactics that can help a new product break in or an existing product break out.

Discover how heuristics – the mostly unconscious mental shortcuts that people develop to make themselves think faster and decide more efficiently – can affect your brand and can influence your marketing strategies.

Introducing
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PRESS

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Healogix appoints Dawn Payne Vice President

Healogix, a full-service, custom marketing research consultancy for the pharmaceutical and biotechnology industries, announced today that Dawn Payne has been appointed Vice President. ...

January 11th, 2012 Read More

Healogix Names Tim Edbrooke President

Pharmaceutical Industry Veteran Plans for Marketing Research Company's Next Growth Phase. ...

November 18th, 2011 Read More

New From Healogix – Adaptive Toolbox

Healogix is very excited to announce the launch of its newest product, Adaptive Toolbox. This is a completely new ...

October 13th, 2011 Read More
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our purpose.

Not all decisions are equally important. Neither are your information needs. There are times when you need information—plus real experience, real insight, and pragmatic solutions that will withstand the scrutiny of the most senior pharma and biotech executives. That’s when you need Healogix.

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our expertise

From early-stage development to brand rejuvenation, Healogix delivers pragmatic, commercially viable business strategies for bio-pharmaceutical companies. We apply unparalleled industry, therapeutic category and methodological knowledge to critical commercialization issues.

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our advantage

Pharmaceutical research, customer expectations, payer requirements, physician attitudes, sales rep needs are all moving targets. Healogix blends experienced consultation with leading-edge market research, proprietary technology and unparalleled insight.

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our team.

Harris Kaplan, CEO, was instrumental in developing and launching more than 75 new Rx products, including blockbusters Lipitor, Viagra, Crestor, Rituxan, Nexium, Norvasc and Herceptin. He heads a seasoned team of consultants and researchers who have expertise in both the pharma and biotech industries.

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