A flexible web-based application that streamlines qualitative brand messaging to move your team faster into launch preparation.
Message development and testing is critical for any healthcare brand. But increasingly tight launch preparation timelines create problems for traditional message testing research. Paper-based and static stimuli can cause messages to fall flat, and outdated methods can make it difficult to track results and manage updates in fielding. Memorable Message™ offers a simple, elegant solution to these challenges, addressing the demands of today’s testing environment with a flexible web-based app.
Learn more about this product in our video, Memorable Message: Message Testing.