Kelly Smith, Senior Director
Areas of Expertise
I have a specialized focus on quantitative research that creates custom survey design and analytics across a variety of methodologies and study types including forecasting, conjoint/DCM, message recall, message testing and ATUs, among others. I joined Healogix in 2017 and have 14 years in the pharmaceutical market research industry.
EducationB.S., Experimental Psychology, Saint Joseph’s University
M.A., Experimental Psychology, Saint Joseph’s University
What I Love About Our Industry
Coming from a psychology background, I thrive on the fact that every client is unique and each study has its own nuances, allowing me to continually learn new perspectives and develop the best path to addressing each business challenge.